2020-10-13
EXEED M3X Mars Platform Launched, TXL and VX Pre-sale Starts

At Auto China 2020, EXEED officially launched a brand-new architecture – M3X Mars, based on which a new generation of TXL and EXEED VX 290T made a debut and started presale.

What is “M3X Mars Architecture”?

The birth of M3X Mars Architecture is of great significance for EXEED.

With world-leading concept of modular building, the architecture boasts strong generative capacity, and is compatible with SUV/sedan/MPV from Level A to C and new energy vehicles and composed of four core advantageous modules, namely Security Nebula, Wisdom Milky Way, Wonderful Starry Sky and Dynamic Star Core.

The four modules can be optimized respectively so as to guarantee the constant evolution and improvement of the architecture and build EXEED Starry Path for developing more intelligent carriers of higher quality, performance and value.   

Ray Bierzynski, Executive Vice President of Chery Automobile Co., Ltd. said: “When a mechanical architecture comes to life with a gene of constant expansion and evolution, the products based on it will be given the power of sustaining evolution in various dimensions, which is a significant advantage empowered by M3X Mars Architecture to EXEED.”

Debut of two new models

M3X Mars Architecture sets an unlimited possibility of mass production of EXEED and gives unlimited choices to users. Based on the architecture, EXEED makes two new models – a new generation of TXL and flagship SUV VX.

With a smart aesthetics design language (Version 2.0), the new generation of TXL born from M3X Mars Architecture, an ultra five-star SUV for whole scenario, is a successful descendant of EXEED families featuring ultra-high security and perfect integration of sense experience, function design and human-oriented care.

The world-class flagship model based on the highly forward-looking M3X Mars Architecture—EXEED VX—is an upgrade from EXEED SUV series of Concierge Service for families, featuring “aircraft carrier” seven seats (2+3+2 in 5 meters), AI technology, master-class Benteler's chassis and BorgWarner’s 4WD system.

Conclusion

As a high-end brand of Cherry, EXEED builds a world-leading M3X Mars Architecture with independent intellectual property, and hence launches two highly advanced models with breakthroughs in value and driving experience. Adhering to the principle of “above and beyond with constant exploration”, EXEED aims to guide domestic brands to forge ahead amid the fierce competitions on the world arena.